UC DAVIS WINE EXECUTIVE PROGRAM
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document.writeln('"Crushing the Competition"
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document.writeln('March 25, 2010 at 1:30
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document.writeln('UC Davis, Gallagher Hall, Rm 1213
The US wine industry\'s leading executive program, UC Davis\' WEP agenda covers a wide range of topics: financial management, viticulture challenges, innovation, branding, and marketing.
Jeremy Benson is the WEP marketing instructor and will lead a session on the basics and key trends in wine marketing, including direct marketing, social media marketing, PR 2.0, advertising, etc.
For more information contact:
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document.writeln('Jacqueline Romo
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document.writeln('jmromo@ucdavis.edu
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document.writeln('530-754-6746
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document.writeln('www.gms.ucdavis.edu
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document.writeln('
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