About Us

Benson Marketing Group LLC is the wine industry’s leading marketing agency. Founded in 1997, the agency provides Public Relations, Digital Media, Direct Marketing and Brand Strategy services to wine and spirits marketers from its offices in Napa Valley and New York City.

Benson Marketing Group is the only marketing agency with a focus on wine, and the only agency with its own offices in Napa Valley and New York.

Benson’s focus on wine allows the agency to offer services essential for differentiating today’s leading wine brands, and creating those for tomorrow.

  • Public Relations: Making wine brands recognizable.
  • Digital Media: Creating 2-way consumer dialogue.
  • Direct Marketing: Building wineries’ direct-to-consumer sales.
  • Brand Consulting: Launching, and re-launching, wine brands.

The agency’s logo symbolizes its philosophy: two intersecting spheres represent the value of integrated marketing. Many client engagements combine PR, direct marketing, social networks and other digital tools into comprehensive campaigns rooted in great branding. Integrated marketing ensures that marketing campaigns offer seamless messaging across digital and analog media. And clients benefit from working with cross-functional account teams that play to each staff member’s talents, as well as the opportunities that arise by working with a well-connected agency with a diverse, blue chip client roster.

Benson combines the best attributes of small and large agencies. Its PR practice provides the creative firepower and agility of small shops, but with the resources, contacts and experience required by large clients. The agency’s Direct Marketing campaigns and design projects are executed by a team of wine-knowledgeable experts in direct marketing, design, social media and branding. Nearly every campaign has a social media component. This combination is unique in the wine industry and as a result, average engagements exceed three years.

To arrange a meeting, please contact Jeremy Benson, president, at 707.254.1107, or benson@bensonmarketing.com.